{"id":818,"date":"2014-08-12T00:40:53","date_gmt":"2014-08-12T00:40:53","guid":{"rendered":"http:\/\/pr2019.wpengine.com\/?p=818"},"modified":"2019-10-04T08:43:39","modified_gmt":"2019-10-04T13:43:39","slug":"google-selects-powerreviews-preferred-partner-reviews-new-product-ratings-program","status":"publish","type":"post","link":"https:\/\/www.powerreviews.com\/google-selects-powerreviews-preferred-partner-reviews-new-product-ratings-program\/","title":{"rendered":"Google Selects PowerReviews As Approved Aggregator for Reviews in New Product Ratings Program"},"content":{"rendered":"<div id=\"modal-ready\"><p><strong>August 12, 2014 &#8211; <\/strong>We are proud to announce that PowerReviews has been selected as an approved aggregator to supply ratings and reviews for Google\u2019s new product ratings program.<\/p>\n<p>This new program, <a href=\"http:\/\/adwords.blogspot.com\/\">announced last week<\/a>, adds star ratings and reviews information to <a href=\"https:\/\/www.powerreviews.com\/blog\/product-listing-ads\/\">Product Listing Ads<\/a> (PLAs). PLAs appear alongside the majority of product-related Google searches, and as a preferred partner, we\u2019ll be providing a direct syndication feed of reviews to Google on behalf of our e-commerce clients.<\/p>\n<p>Now ratings and reviews are further embedded within the Google search experience, enabling reviews to be seen by hundreds of millions of shoppers each month. By providing review data for the product ratings program, we\u2019re making valuable information available to consumers at the online decision-making moment, what Google has called the \u201cZero Moment of Truth,\u201d and helping to send merchants more qualified customers.<\/p>\n<p>For almost a decade, we\u2019ve been driven by the value of ratings and reviews. Google\u2019s decision to include star ratings in PLAs further validates the growing importance of this information as a critical and expected part of the purchasing decision process. When we re-introduced PowerReviews earlier this year, we made a promise to dedicate ourselves to continuously innovate on our platform and providing value to our customers, and this recognition is evidence of that commitment.<\/p>\n<p>This program will allow our brands and retailers to take full advantage of their reviews, extending the reach and value of that information. Our structured catalog and reviews syndication work hand-in-hand to increase Web traffic and click-through rates and ultimately drive sales and conversions.<\/p>\n<p>With our Express and Enterprise products, we\u2019re uniquely positioned to serve brands and retailers of all sizes, from SMEs to enterprises. We\u2019re equipped to help our clients quickly set up with syndication to take advantage of this program immediately.<\/p>\n<p>Visit our Google Partnership page to learn more about how to add star ratings to your <a href=\"http:\/\/www.google.com\/ads\/innovations\/productlistingads.html\">Product Listing Ads<\/a>.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>August 12, 2014 &#8211; We are proud to announce that PowerReviews has been selected as an approved aggregator to supply ratings and reviews for Google\u2019s new product ratings program. This new program, announced last week, adds star ratings and reviews information to Product Listing Ads (PLAs). PLAs appear alongside the majority of product-related Google searches, [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":805,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[327],"tags":[],"yst_prominent_words":[216,834,449,779,1113,166,778,772,1109,1108,1111,1114,492,197,1110,176,1112,997,260,496],"acf":[],"featured_image_src":"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2019\/02\/Stocksy_txp5eeac6e4OQO000_Original_172276-300x200.jpg","_links":{"self":[{"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/posts\/818"}],"collection":[{"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/comments?post=818"}],"version-history":[{"count":0,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/posts\/818\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/media\/805"}],"wp:attachment":[{"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/media?parent=818"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/categories?post=818"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/tags?post=818"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/yst_prominent_words?post=818"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}