{"id":28864,"date":"2022-11-23T14:30:24","date_gmt":"2022-11-23T20:30:24","guid":{"rendered":"https:\/\/www.powerreviews.com\/?p=28864"},"modified":"2022-12-06T15:45:19","modified_gmt":"2022-12-06T21:45:19","slug":"competitor-product-performance-metrics","status":"publish","type":"post","link":"https:\/\/www.powerreviews.com\/competitor-product-performance-metrics\/","title":{"rendered":"Competitor Product Performance: 7 Review-Grounded Metrics to Track"},"content":{"rendered":"<div id=\"modal-ready\">\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"28864\" class=\"elementor elementor-28864\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-9712df9 e-flex e-con-boxed e-con e-parent\" data-id=\"9712df9\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a330ea elementor-widget elementor-widget-text-editor\" data-id=\"3a330ea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">When it comes to UGC, there are a lot of industry benchmarks out there \u2014 from what\u2019s considered an ideal star rating to the number of reviews customers expect to see (in fact, we extensively cover those benchmarks <\/span><a href=\"https:\/\/www.powerreviews.com\/benchmarks\/\"><span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\">).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Knowing the industry benchmarks is an essential first step. To take your UGC strategy even further, however, you need insights into your particular niche. What other brands are your customers considering? How do consumers feel about their products in comparison to yours? Do your competitors have more reviews than you, or higher ratings?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To boil it down: how exactly do you compare on the digital shelf &#8211; be this on search engines, retail channels and so on &#8211; to your competitors?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having the answers to these questions \u2014 and taking action on them \u2014 is the only way to truly stand out. Fortunately, customer product reviews contain the information to help you find these answers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Read on as we share seven key metrics to watch to better understand your competitor\u2019s product performance and brand health.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-3ff238a e-flex e-con-boxed e-con e-parent\" data-id=\"3ff238a\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-846ab83 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"846ab83\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. Brand Health Score<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-e9c642a e-con-full e-flex e-con e-child\" data-id=\"e9c642a\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-24d17ea elementor-grid-1 elementor-widget__width-inherit elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"24d17ea\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-386' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-63dbda1\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-63dbda1 uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">What is it?<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">This provides an overall score of Brand Health, out of 100, based on five weighted factors: review volume, review rating, review length, review recency, and reviews per product.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-7f993d0\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-7f993d0 uael-question-span\" tabindex=\"0\" id=\"uael-faq-2\">Why it matters:<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">Knowing your <\/span><a href=\"https:\/\/help.powerreviews.com\/hc\/en-us\/articles\/7594900034331\"><span style=\"font-weight: 400;\">Brand Health Score<\/span><\/a><span style=\"font-weight: 400;\"> gives you a quick, bird\u2019s-eye view of the review footprint of your brand.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7813fa7 elementor-grid-1 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"7813fa7\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-125' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-c7245db\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-c7245db uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">How to improve yours: <\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">To improve your Brand Health Score, <\/span><a href=\"https:\/\/www.powerreviews.com\/blog\/18-proven-ways-collect-more-ratings-reviews\/\"><span style=\"font-weight: 400;\">increase review collection<\/span><\/a><span style=\"font-weight: 400;\"> across the board, paying special attention to products with fewer reviews and lower ratings. Implement a <\/span><a href=\"https:\/\/www.powerreviews.com\/blog\/why-we-built-the-review-meter\/\"><span style=\"font-weight: 400;\">review meter<\/span><\/a><span style=\"font-weight: 400;\"> and prompt questions to encourage people to write longer reviews.\u00a0<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9df9aca elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"9df9aca\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"320\" height=\"772\" src=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Health-Score.png\" class=\"attachment-medium_large size-medium_large wp-image-28866\" alt=\"\" srcset=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Health-Score.png 320w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Health-Score-124x300.png 124w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-1ed4e13 e-flex e-con-boxed e-con e-parent\" data-id=\"1ed4e13\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-56f07f5 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"56f07f5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. Brand Health Rank\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cbde407 elementor-grid-1 elementor-widget__width-inherit elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"cbde407\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-213' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-63dbda1\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-63dbda1 uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">What is it?<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">This report shows you where your brand ranks among your competition, based on Brand Health Score. You can also see how your Brand Health has changed over time.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-7f993d0\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-7f993d0 uael-question-span\" tabindex=\"0\" id=\"uael-faq-2\">Why it matters:<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">Understanding how your brand ranks among your competition can help you pinpoint where and how your competitors are outperforming you. You can see if they have increased review collection, for instance, or improved their star ratings. <\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7232f65 elementor-widget elementor-widget-image\" data-id=\"7232f65\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"598\" src=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Brand-Health-Rank.png\" class=\"attachment-medium_large size-medium_large wp-image-28867\" alt=\"\" srcset=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Brand-Health-Rank.png 751w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Brand-Health-Rank-300x280.png 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af8c88d elementor-grid-1 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"af8c88d\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-184' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-c7245db\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-c7245db uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">How to improve yours: <\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">Research the competitors who are ranking above you. Consider them a source of inspiration for improving your own UGC strategy. How are they collecting and displaying reviews? What tactics can you adopt to take them on and ultimately usurp them?<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-b22f593 e-flex e-con-boxed e-con e-parent\" data-id=\"b22f593\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d0be5c2 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"d0be5c2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. Review Count\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0085a0c elementor-grid-1 elementor-widget__width-inherit elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"0085a0c\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-547' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-63dbda1\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-63dbda1 uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">What is it?<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">This is the total number of reviews a brand has across all of its products.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-7f993d0\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-7f993d0 uael-question-span\" tabindex=\"0\" id=\"uael-faq-2\">Why it matters:<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><a href=\"https:\/\/www.powerreviews.com\/benchmarks\/review-volume\/\"><span style=\"font-weight: 400;\">Review volume<\/span><\/a><span style=\"font-weight: 400;\"> is a key consideration for consumers, and can be the deciding factor in whether a consumer purchases from you or a competitor. If two products have the same star rating, <\/span><a href=\"https:\/\/www.powerreviews.com\/insights\/review-volume-and-recency\/\"><span style=\"font-weight: 400;\">64% of consumers<\/span><\/a><span style=\"font-weight: 400;\"> say that they are more likely to purchase the product with more reviews.\u00a0<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6013fb6 elementor-widget elementor-widget-image\" data-id=\"6013fb6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"598\" src=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Brand-Health-Rank.png\" class=\"attachment-medium_large size-medium_large wp-image-28867\" alt=\"\" srcset=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Brand-Health-Rank.png 751w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Brand-Health-Rank-300x280.png 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d16d27 elementor-grid-1 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"5d16d27\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-976' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-c7245db\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-c7245db uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">How to improve yours: <\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">In the Brand Health Rank report, you can see how many reviews you have compared to your competitors. Run a sweepstakes or <\/span><a href=\"https:\/\/www.powerreviews.com\/products\/product-sampling\/\"><span style=\"font-weight: 400;\">sampling campaign<\/span><\/a><span style=\"font-weight: 400;\"> to generate new reviews quickly and beat out the competition.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-70d3f01 e-flex e-con-boxed e-con e-parent\" data-id=\"70d3f01\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7bb4672 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"7bb4672\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4. Key Themes\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4ca21f elementor-grid-1 elementor-widget__width-inherit elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"f4ca21f\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-256' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-63dbda1\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-63dbda1 uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">What is it?<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">These shows you the number of mentions, review rating, and sentiment around custom themes important to your business, such as packaging or price.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-7f993d0\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-7f993d0 uael-question-span\" tabindex=\"0\" id=\"uael-faq-2\">Why it matters:<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">This type of sentiment analysis shows you at a glance how customers feel about important aspects of your brand, such as product quality or price. You can analyze key themes for your brand as well as your competitors, giving you insights into areas you can improve and opportunities to stand out.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fb1af2 elementor-widget elementor-widget-image\" data-id=\"1fb1af2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"92\" src=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Sentiment-Key-Themes-768x110.png\" class=\"attachment-medium_large size-medium_large wp-image-28868\" alt=\"\" srcset=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Sentiment-Key-Themes-768x110.png 768w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Sentiment-Key-Themes-300x43.png 300w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Sentiment-Key-Themes.png 799w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be8c0aa elementor-grid-1 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"be8c0aa\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-199' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-c7245db\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-c7245db uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">How to improve yours: <\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">If you notice a high number of negative reviews related to a theme, dig into the reviews to understand what your customers are complaining about, and take action to remedy those complaints.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alternatively, you may notice all of your competitors share negative sentiment in a particular area, such as packaging. If you develop and launch a next-level packaging experience, that could become a key differentiator for your brand.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-0d76c72 e-flex e-con-boxed e-con e-parent\" data-id=\"0d76c72\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62b5e54 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"62b5e54\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5. Top Topics\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72331c3 elementor-grid-1 elementor-widget__width-inherit elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"72331c3\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-119' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-63dbda1\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-63dbda1 uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">What is it?<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">These are the top words people use in their reviews around a specific topic, organized by positive vs. negative sentiment.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-7f993d0\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-7f993d0 uael-question-span\" tabindex=\"0\" id=\"uael-faq-2\">Why it matters:<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">When you have a lot of reviews, it can be challenging to review them all in depth. The <\/span><a href=\"https:\/\/help.powerreviews.com\/hc\/en-us\/articles\/7595013907739\"><span style=\"font-weight: 400;\">Top Topics Report<\/span><\/a><span style=\"font-weight: 400;\"> does the heavy lifting for you, enabling you to zero in on the top words people are using in their reviews in relation to a specific topic, such as customer service, price, or size. You can view the Top Topics for your brand as well as your competitors, providing insight into what they are doing well or not so well.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c92443 elementor-widget elementor-widget-image\" data-id=\"0c92443\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"473\" height=\"389\" src=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Sentiment-Top-Topics.png\" class=\"attachment-medium_large size-medium_large wp-image-28869\" alt=\"\" srcset=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Sentiment-Top-Topics.png 473w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Sentiment-Top-Topics-300x247.png 300w\" sizes=\"(max-width: 473px) 100vw, 473px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c770877 elementor-grid-1 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"c770877\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-209' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-c7245db\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-c7245db uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">How to improve yours: <\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">Review your Top Negative Topics to understand what you need to prioritize fixing first. Then, review your competitors who rate positively around those topics, or look at your Top Positive Topics, to brainstorm ideas for a solution.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-c0aedf9 e-flex e-con-boxed e-con e-parent\" data-id=\"c0aedf9\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e47428b elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"e47428b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">6. Average Review Rating\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac9c4b1 elementor-grid-1 elementor-widget__width-inherit elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"ac9c4b1\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-180' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-63dbda1\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-63dbda1 uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">What is it?<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">This is the average star rating among all the reviews for a product or brand.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-7f993d0\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-7f993d0 uael-question-span\" tabindex=\"0\" id=\"uael-faq-2\">Why it matters:<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">By reviewing your competitor\u2019s average star rating \u2014 or by dialing down to their average star rating by product \u2014 you can get a sense of how consumers feel about your product compared to the competition.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0927448 elementor-widget elementor-widget-image\" data-id=\"0927448\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"398\" src=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Sentiment-Level-of-Detail.png\" class=\"attachment-medium_large size-medium_large wp-image-28870\" alt=\"\" srcset=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Sentiment-Level-of-Detail.png 669w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/Analytics-Brand-Health-Benchmarking-Sentiment-Level-of-Detail-300x187.png 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c298bf elementor-grid-1 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"5c298bf\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-966' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-c7245db\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-c7245db uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">How to improve yours: <\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">To improve or maintain a positive review rating, regularly request reviews via a <\/span><a href=\"https:\/\/www.powerreviews.com\/blog\/complete-guide-post-purchase-emails\/\"><span style=\"font-weight: 400;\">post-purchase email campaign<\/span><\/a><span style=\"font-weight: 400;\">. To improve a negative rating, review the common issues and work to address them. Then, once you\u2019ve implemented improvements, spin up new reviews with a sweepstakes or sampling campaign.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-a5d9c22 e-flex e-con-boxed e-con e-parent\" data-id=\"a5d9c22\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0209ee4 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"0209ee4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">7. Product Sentiment by Retailer\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-add94c1 elementor-grid-1 elementor-widget__width-inherit elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"add94c1\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-182' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-63dbda1\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-63dbda1 uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">What is it?<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">The <\/span><a href=\"https:\/\/www.powerreviews.com\/products\/ugc-analytics\/retailer-product-sentiment\/\"><span style=\"font-weight: 400;\">Retailer Product Sentiment report<\/span><\/a><span style=\"font-weight: 400;\"> offers all the above competitor analytics \u2014 review count, star ratings, and sentiment \u2014 on a retailer-by-retailer basis. It's focused on\u00a0 UPC\/SKU as opposed to category to provide the most meaningful product comparisons.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-7f993d0\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-7f993d0 uael-question-span\" tabindex=\"0\" id=\"uael-faq-2\">Why it matters:<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">This report reveals how your customers <\/span><i><span style=\"font-weight: 400;\">really<\/span><\/i><span style=\"font-weight: 400;\"> feel about your brand and products, on any marketplace where your products are sold online. With this report at your disposal, you can uncover why a product isn\u2019t selling as well on a particular retailer, or what attributes of your products drive negative reviews.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Brands can also use this report to build a story at a retailer around why a certain product may bring in more incremental revenue to the category based on consumer sentiment.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e3e766 elementor-widget elementor-widget-image\" data-id=\"9e3e766\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"687\" src=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/06\/retailer-product-sentiment-pethonesty-chewy-768x824.png\" class=\"attachment-medium_large size-medium_large wp-image-28237\" alt=\"\" srcset=\"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/06\/retailer-product-sentiment-pethonesty-chewy-768x824.png 768w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/06\/retailer-product-sentiment-pethonesty-chewy-280x300.png 280w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/06\/retailer-product-sentiment-pethonesty-chewy-955x1024.png 955w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/06\/retailer-product-sentiment-pethonesty-chewy-1432x1536.png 1432w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/06\/retailer-product-sentiment-pethonesty-chewy-1910x2048.png 1910w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/06\/retailer-product-sentiment-pethonesty-chewy-610x654.png 610w, https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/06\/retailer-product-sentiment-pethonesty-chewy.png 2002w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb4a75f elementor-grid-1 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-uael-faq\" data-id=\"cb4a75f\" data-element_type=\"widget\" data-widget_type=\"uael-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\t\t\t<div id='uael-faq-wrapper-213' class=\"uael-faq-wrapper\">\r\n\t\t\t\t<div class=\"uael-faq-container uael-faq-layout-grid elementor-grid\" >\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"uael-accordion-c7245db\" class=\"uael-faq-accordion elementor-grid-item\" role=\"tablist\">\r\n\t\t\t\t\t\t\t\t<div class= \"uael-accordion-title\" aria-expanded=\"false\" role=\"tab\">\r\n\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon uael-accordion-icon-\">\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-closed\"><\/span>\r\n\t\t\t\t\t\t\t\t\t\t<span class=\"uael-accordion-icon-opened\"><\/span>\r\n\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t<div class=\"uael-question-c7245db uael-question-span\" tabindex=\"0\" id=\"uael-faq-1\">How to improve yours: <\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<div class=\"uael-accordion-content\" role=\"tabpanel\">\r\n\t\t\t\t\t\t\t\t\t<span>\r\n\t\t\t\t\t\t\t\t\t<span><p><span style=\"font-weight: 400;\">Watch out for red flags (negative sentiment) around key topics or themes. Address those issues, and then run a dedicated review campaign for that retailer to improve your star rating.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This report can also be a useful tool when building your product development or marketing strategy. For example, the Key Themes section shows where more positive and negative sentiment is being bucketed. Your marketing and sales teams can then use this information to guide which product features they choose to focus on, based on how their sentiment compares at the retailer level.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-0f846a8 e-flex e-con-boxed e-con e-parent\" data-id=\"0f846a8\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-40dbc38 elementor-widget elementor-widget-heading\" data-id=\"40dbc38\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Stay ahead of the competition with brand health analytics\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a4372c elementor-widget elementor-widget-text-editor\" data-id=\"3a4372c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">With <\/span><a href=\"https:\/\/www.powerreviews.com\/products\/ugc-analytics\/brand-health-benchmarking\/\"><span style=\"font-weight: 400;\">Brand Health Benchmarking<\/span><\/a><span style=\"font-weight: 400;\">, you can quickly compare your performance with your competitors, unlocking insights and opportunities that enable you to push ahead and win big.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re a current PowerReviews customer, great news: you can access all of these metrics using our platform. Not yet a PowerReviews customer? Learn how we can help you <\/span><a href=\"https:\/\/www.powerreviews.com\/why-pr\/analyze\/\"><span style=\"font-weight: 400;\">do more with UGC<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Read on as we share seven key metrics to watch to better understand your competitor\u2019s product performance and brand health.<\/p>\n","protected":false},"author":68,"featured_media":28865,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[7805],"tags":[7810],"yst_prominent_words":[],"acf":[],"featured_image_src":"https:\/\/www.powerreviews.com\/wp-content\/uploads\/2022\/11\/shutterstock_2209962117-300x200.jpg","_links":{"self":[{"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/posts\/28864"}],"collection":[{"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/users\/68"}],"replies":[{"embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/comments?post=28864"}],"version-history":[{"count":0,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/posts\/28864\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/media\/28865"}],"wp:attachment":[{"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/media?parent=28864"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/categories?post=28864"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/tags?post=28864"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/www.powerreviews.com\/wp-json\/wp\/v2\/yst_prominent_words?post=28864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}